Caova
Fields — Branding, Packaging
Role — Art Direction, Designer
Company — Olivier Labeyrie
Caova is a carpenter and artisan based in Tenerife, in the Canary Islands, creating bespoke furniture and custom wooden pieces. Rooted in craftsmanship, the brand draws its inspiration from wood itself: its texture, warmth, imperfections, and natural sense of permanence. The colour palette is inspired by both the Canarian flag and the rich tones of wood, creating a visual identity that feels local, grounded, and refined. This system extends across the brand experience, including packaging designed for smaller decorative objects, giving each piece a thoughtful and crafted presence. The logo makes a subtle reference to a tree, reflecting Caova’s deep connection to nature and material. Elegant and restrained, the identity balances artisanal warmth with a premium feel, positioning Caova as a brand built on precision, character, and timeless craft.












